Why we at Rootsteps work with Markup.io for feedback

Why we at Rootsteps work with Markup.io for feedback

Auteur:

Steven Maas

How to make giving feedback easier and more effective? With Markup.io. No more separate emails or calls, but contextual feedback that arrives directly to the right team member.

At Rootsteps, we have now built more than 120 websites. And if there's one thing we've learned, it's this: good feedback makes good websites even better. That's why we work with Markup.io for all feedback rounds. Not because it is “technically convenient”, but because it contributes fundamentally to our speed, clarity and quality — and thus to your result.

Context is everything (and MarkUp gets that)

When giving feedback via email or phone, confusion quickly arises: “What do you mean by 'top of the page'?” or “Which block are you talking about exactly?” With Markup.io, that is a thing of the past. Just click on the element you want to say something about, type in your comment, and you're done. The feedback is always directly linked to the right place — so you no longer have to explain what you mean.

For us, that means: less interpretation, more action. For you, it means: faster results.

Feedback that's real enters — for the entire team

What makes MarkUp so powerful is its direct link to our workflows. As soon as you leave a comment, it comes directly into our project management system rightly. But more importantly: your feedback is immediately visible to our entire team. Whether it's design, development or copywriting — everyone who works on it sees exactly what you mean, without anyone here having to translate what was said in a phone call first.

Compare that to a bell: one person hears your explanation, then has to report it, reinterpret it and schedule it. This is where time and nuance are lost. With MarkUp, that detour isn't there — and it saves us all a lot of work.

Save time and money with less hassle

You may be thinking: “Just changing something to a website, isn't that what happened?” In theory, yes — but in practice, it's all about the right context, timing and clear communication. And that's exactly what MarkUp captures perfectly. Because we can process the requests immediately, it saves you as a customer time, frustration and costs.

What's more: why puzzle or draw things out yourself when you can just show what you mean via MarkUp? Delegation is becoming easier, and giving feedback is almost fun.

Over de auteur
Steven Maas

Steven is eigenaar van Rootsteps, wordt enthousiast van nieuwe technieken, houdt zich bezig met klantcontact, content-creatie, user experience design en Search Engine Marketing.